Jack Child, the founder of YELLOW DAWG STRIPING, a leading pavement marking franchise, just launched a social media Facebook campaign – Operation Stripes for Veterans - that will offer one honorably discharged U.S. military Iraq or Afghanistan veteran the chance to become a small-business owner of a YELLOW DAWG STRIPING franchise. YELLOW DAWG STRIPING works with businesses to create clean, crisp lines and traffic markings to enhance safety, comply with laws and make parking lots more attractive.
“As a U.S. military veteran myself, I understand firsthand the hardships and challenges veterans can face as they transition into civilian life,” said Child, a former Army soldier and Air Force pilot. “We hope to relieve the burden of transition for at least one returning serviceman (or woman) and feel that it is equally as important to bring awareness to the high rate of unemployment among the Iraq/Afghanistan veterans in our country. It is the least we can do as a franchise system to show our troops the support they deserve.”
The Facebook promotion allows honorably discharged Iraq and Afghanistan U.S. military veterans to upload photos, text and/or video testimonials to the YELLOW DAWG STRIPING Facebook fan page explaining why they want to become a small-business owner. Each contestant is encouraged to share his or her video with friends and family on the social media platform to obtain as many ‘Like’ votes by May 20, 2011, Armed Forces Day. The top 10 videos with the most ‘Like’ votes will be reviewed and considered by a panel of seven judges, and the winner will be announced on Memorial Day, May 30, 2011.